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Every link you create in Middlewr automatically gets a QR code. When someone scans it, they hit the same rule engine as a regular click — conditional routing, A/B splits, and transforms all apply. The QR code is just another entry point into your automation.

Auto-Generated

Auto-generated for every link, no extra setup. Every link is QR-ready from the moment it’s created.

Brand Customization

Customize colors and style to match your brand. Your QR codes are an extension of your visual identity.

Multi-Format Export

Download in PNG, SVG, or PDF at any resolution. From web thumbnails to billboard-sized prints.

Full Rule Engine

Scans trigger the same rule evaluation as clicks. Route QR traffic by device, location, or any condition.

Customization Options

1

Choose your link

Open any existing link or create a new one. The QR code is generated automatically.
2

Customize the design

Adjust foreground and background colors to match your brand palette. Preview changes in real-time.
3

Select your format

Choose the export format that fits your use case — PNG for web, SVG for scalable graphics, or PDF for print production.
4

Download and use

Download at any resolution. Your QR code is ready for packaging, posters, business cards, menus, or any offline material.

Export Formats

Use SVG format when you need to resize the QR code for different materials. SVG files scale to any size without losing clarity.

QR Codes + Rule Engine

QR codes are especially powerful when combined with automation rules:

Device-Based Routing

A single QR code on packaging routes iOS users to the App Store and Android users to Google Play — automatically.

Geo-Based Content

One QR code on a global product routes visitors to localized pages based on their country.

A/B Testing Offline

Test which landing page converts better from the same physical QR code placement.

Dynamic UTM Injection

Use transform nodes to inject utm_source=qr automatically when the link is accessed via scan.

Next Steps

Rule Engine

Build automation rules that apply to QR code scans.

Analytics

Track QR code scans with full per-branch analytics.